Current:Home > MyChuck E. Cheese has a 'super-sized' game show in the works amid financial woes -Streamline Finance
Chuck E. Cheese has a 'super-sized' game show in the works amid financial woes
View
Date:2025-04-14 22:48:30
A game show series is in the works for "big kid" adults still fond of Chuck E. Cheese, the iconic pizza place that doubles as an arcade and entertainment center.
The series, being produced by Magical Elves ("Top Chef," "Brain Games" and "Nailed It!") will focus on the brand's arcade experience, the company announced Tuesday.
Paired-off contestants will compete over "supersized arcade games," including pinball, air hockey, alley roller and the human claw, according to the company. The duo with the most tickets will exchange them for a much cooler version of the Chuck E. Cheese prize wall.
"We are thrilled to be working with Magical Elves, whose deep expertise in unscripted content make them the perfect partner to capture the wholesome competitive spirit tied to childhood memories and transform the Chuck E. Cheese experience for television," Melissa McLeanas, VP of global licensing, media, and branded entertainment development for Chuck E. Cheese, said in a statement.
"Chuck E. Cheese is THE place where a kid can be a kid – but as grown adults, we still have dreams of ruling the arcade, taking on the iconic games we love," Magical Elves co-CEOs Jo Sharon and Casey Kriley added. "We're excited to celebrate these legendary arcade games plus the best of today, all with a super-sized twist."
The Irving, Texas-based company did not share timing details.
The show is over:Munch's Make Believe band closes at all Chuck E. Cheese locations but one
Gameshow series comes amid company struggles
This is the company's latest attempt to expand its brand presence outside its four walls.
Wildly popular in the 1990s, Chuck E. Cheese has steadily been on the decline since 2012, according to a timeline reported by Business Insider, but it really took a hit with the arrival of the COVID-19 pandemic.
Since Chuck E. Cheese is known more for its entertainment than its food, sales tanked 21% in the first quarter alone, with families being isolated at home. The company tried to pivot by rebranding around a delivery service that would also bring the company's mascot around for in-person meet-ups, but it didn't prove to be successful.
Lying under a mountain of debt, Chuck E. Cheese is exploring a buyout, according to reporting by Reuters. The company is working with Goldman Sachs to restructure to "attract potential buyers, including private equity firms and other entertainment companies, like Dave & Busters."
veryGood! (1)
Related
- IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
- Caviar and Pringles? Not as strange as you think. New combo kits priced as high as $140.
- Bob Ross' 1st painting from famed TV show up for auction. How much is it?
- Justin Trudeau accuses India of credible link to activist's assassination in Canada
- All That You Wanted to Know About She’s All That
- Travis Kelce Officially Addresses Taylor Swift Romance Rumors
- Body cam shows aftermath of band leader's arrest after being shocked by police
- Hot dog! The Wienermobile is back after short-lived name change
- NHL in ASL returns, delivering American Sign Language analysis for Deaf community at Winter Classic
- Their husbands’ misdeeds leave Norway’s most powerful women facing the consequences
Ranking
- Alex Murdaugh’s murder appeal cites biased clerk and prejudicial evidence
- Wisconsin Republicans propose impeaching top elections official after disputed vote to fire her
- Hot dog! The Wienermobile is back after short-lived name change
- Colorado house fire kills two children and injures seven other people
- Former longtime South Carolina congressman John Spratt dies at 82
- U.N. General Assembly opens with world in crisis — but only 1 of the 5 key world powers attending
- Travis Kelce Officially Addresses Taylor Swift Romance Rumors
- Indiana Republican state senator Jack Sandlin, a former police officer, dies at age 72
Recommendation
From family road trips to travel woes: Americans are navigating skyrocketing holiday costs
Indictment alleges man threatened mass shooting at Stanley Cup game in Las Vegas
Mississippi River water levels plummet for second year: See the impact it's had so far
In a first, Massachusetts to ban purchase of single-use plastic bottles by state agencies
Justice Department, Louisville reach deal after probe prompted by Breonna Taylor killing
Tim McGraw's Birthday Tribute to Best Friend Faith Hill Will Warm Your Heart
There's a lot to love in the 'Hair Love'-inspired TV series 'Young Love'
Powerball jackpot climbs to $725 million after no winner drawn Wednesday